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LAGO: Appartamento Lago Contract Lab – MAD051 Materials is born, a space dedicated to professionals in the world of large turnkey furnishing projects

April 2019

#lagodesign

April 2019

Ten years on from its conception, the apartment in the heart of Brera has become the hub for turnkey project design, a meeting place for designers, architects and creatives alike.

Ten years on from its conception, the apartment in the heart of Brera has become the hub for turnkey project design, a meeting place for designers, architects and creatives alike.

After Milan Design Week, the apartment will be open by appointment to any professionals and entrepreneurs who may want to choose LAGO’s modularity and creativity for the interiors of their reception facilities or work spaces.To inspire new ideas for planning public spaces that are able to meet the requirements of the modern traveller: this is the concept with which LAGO, in partnership with MAD051, presents the new Appartamento Lago Contract Lab – MAD051 Materials, a place dedicated to the world of turnkey furnishing and open to designers, creatives and architects.

 

On the occasion of Milan Design Week 2019, Appartamento Lago at Via Brera 30, born ten years ago as a new financial and cultural model in which not only to live but also to organise events open to the public, while developing networking opportunities, is evolving and becoming a design hub for the world of hospitality, work spaces, catering and real estate. In the course of the week, thanks to our partnership with MAD051an organisation which offers quality materials and finishes perfectly in tune with design environments – you can arrange an appointment with sector professionals, discover finishes and new solutions for hospitality facilities, real estate models and offices, and take part in talks with entrepreneurs who have chosen LAGO to design their facilities. Some of the guests, for example, will be real estate group Nexity, banking group Intesa Sanpaolo, and tour operator Azemar. In addition, the Appartamento Lago will open its doors to the general public every afternoon, welcoming visitors with perfume workshops with a fragrance designer (Tuesday and Thursday) and with the Tailor Made cutlery customisation project organised by Sambonet (Tuesday and Wednesday).
The 300-square-metre space with a high design content offers a new evolution in the concept of hospitality: entirely furnished by LAGO, it welcomes visitors into an initial reception area with a waiting room attached, replicating the lobby of a hotel. This continues into the breakfast and events room, and ends with five sample bedrooms, where various solutions are offered for professionals working in the sector, including double rooms, single rooms and suites, easily adaptable to three, four or five-star establishments. In this case, the limitless modularity of LAGO furniture, combined with MAD051, becomes a practical turnkey solution for furnishing and designing hospitality facilities and also work spaces and real estate models, bringing the warmth of the domestic environment into public spaces and connecting people with the space around them.

 

LAGO @MILANO DESIGN WEEK 2019
9 – 14 APRIL 2019
Never Stop Respecting Tomorrow
LAGO @Salone Internazionale del Mobile
Pavilion 16 – B25/C34
LAGO @Fuorisalone
Casa Lago Milano
Via San Tomaso 6
Appartamento Lago Contract Lab – MAD051 Materials
Via Brera 30
Il Faro
Via Bettinelli 3


For more information:

LAGO S.p.A. Press Office Italy
Spin-To – Comunicare per innovare
Alessandro Bertin / Gabriella Bruzzone
Mob +39 338 8291494 / +39 333 9049439
bertin@spin-to.it / bruzzone@spin-to.it
www.spin-to.it